SWOT analysis

This resulted in Telephone Interpretation being offered since that year. This service connects trained Interpreters via telephone to Limited English Proficient (LEAP) Individuals. Curaà §ao International Is one of those companies that provide critical translation and interpretation services. Worked full time there as an interpreter, which is a chance to gain some insight about the company's workplace as well as into the language service. Let's have a look back at history of the company and perform a SOOT analysis.HISTORY According to the company's homepage, Kevin J. Carrey and Mark Myers patented the first dual-handset phone and founded the company In Tucson, Arizona since 1995, which they named Severer. Three years later, the company's name was changed into Curaà §ao International with Jeremy Woman being Chairman and CEO. It created a subsidiary, Viviane, In 2009, there were 2 big events to the company. It first announced the calculation of Language Learning Enterprises, Inc. (LEE ) and second, opened the Tucson contact center. Its Phoenix contact center was next, In 2012.Like its competitors in the industry, Curaà §ao International Inc. (mentioned here as â€Å"Curaà §ao† or the â€Å"company†), is a diversified language services company, operates wrought Its two sections: Curaà §ao Is for clients In the field of healthcare: healthcare plans, clinics and hospitals, and Valance Is for bal and governments: Insurance, financial services, education, 911, utilities, telecommunications. The products include: Over-the-Phone Interpretation (POP), Video Remote Interpretation (IVR), On-site Interpretation, Document Translation, and Training and Assessment.This information is not quite accurate, at least at present. While working there in 2013 1 saw that clients had to pay $4 per minute and interpreters' received approximately $1 5 an hour ($10 for Spanish interpreters). No wonder Curaà §ao is placed within the Top 15 companies reporting an average ra te of growth of 72. 75 percent growth in 2008. (â€Å"Second annual ranking,† 2011) Weaknesses Firstly, at Curaà §ao there is hardly a strong organization culture. It seems that the company chooses to focus on the call center side of things rather than create one.Many interpreters are misled in thinking of a company that values intelligence and language skills, when it turns out later that they hire bilingual persons to apply their protocols only. Consequently, interpreters should be content with low salaries; this bob does not require a degree. And that is at the time of interviews. Next, there are distinct departments and lines of authority, work activities are designed around individuals. In this call center, 100% of calls are recorded and monitored and employees are required to follow extensive rules and regulations and to minimize formal contact with other employees if not functionally necessary.One supervisor sits at higher booth keeping an eye on 10 Interpreters. A ma nager of each department (that handles one language) walks around examining closely to ensure there are no deviations. Indeed, this is management in the survival mode and there is no workplace spirituality. And that leads the second weakness of Curaà §ao, High Employee Turnover compared to industry averages. Current HCI recruiter, Richard Arena, is a forever busy person. During the 2 years I knew him he was present at almost every Job fair in the Valley.Not only offering both part and full time Jobs, he made recruiters of other company in the fair to point any ethnic minority Jobsharers to his booth. Not only have Richard and his HER team worked really hard, but the company has had a long time policy that any employee gets a $200 reward after successfully bringing in a new interpreter to work for Curaà §ao. Apparently, something underlies the fact that the company is â€Å"Arizona fastest-growing Job creator in 2013 and second fastest in 2012 for creating over 800 Jobs in the sta te† as it claims in its homepage.Opportunities Executive Order 13166 are two out of many opportunities that the language service industry in general, and Curaà §ao in particular have encountered. Fortune Magazine views the approximately â€Å"9% of people in the U. S. Who don't speak English a sizable market waiting to be tapped† (wry. Fortune. Com/addictions). They are right, as according to the U. S. Census, a foreign migrant enters the United States every 22 seconds. These people need insurance, healthcare as well as other products and services†¦ Hill the agents and insurance carriers need the means to explain and sell them. This partly accounts for the phenomenon that language services industry having the growth and revenue numbers that resist recession. On August 1 1, 2000, then-president Bill Clinton signed Executive Order 13166 which â€Å"requires that the Federal agencies work to ensure that recipients of Federal financial assistance roved meaningful acc ess to their LEAP applicants and beneficiaries† (n. D. ).It is expected that that the total national cost of providing language assistance services to LEAP individuals could be as high as $1 to $2 billion annually (â€Å"Why executive order,† 2011). This resulted in the domestic market alone being surprisingly robust-and growing for Curaà §ao as well as other language service companies. Threats At Curaà §ao, it's hardly spoken within the call centers, but we employees all know that Languages Solutions is our long-term and strong competitor who may represent a wreath to future market growth of Curaà §ao.Languages â€Å"employs approximately 5,000 interpreters† (in compare with 1200 of Curaà §ao) (â€Å"Second annual ranking,† 2011). It provides the same products but much bigger quantities nationwide, for example, about 90 percent of the over-the-phone interpretations for 911 emergency calls. In fact, most important governments are clients of Languages. Just go to such offices as social security, CUSCUS, DES and you'll see the logo of Languages in a poster showing that free interpretation is available. Curaà §ao has to face this to say it hoses to focus on healthcare instead. SWOT analysis This resulted in Telephone Interpretation being offered since that year. This service connects trained Interpreters via telephone to Limited English Proficient (LEAP) Individuals. Curaà §ao International Is one of those companies that provide critical translation and interpretation services. Worked full time there as an interpreter, which is a chance to gain some insight about the company's workplace as well as into the language service. Let's have a look back at history of the company and perform a SOOT analysis.HISTORY According to the company's homepage, Kevin J. Carrey and Mark Myers patented the first dual-handset phone and founded the company In Tucson, Arizona since 1995, which they named Severer. Three years later, the company's name was changed into Curaà §ao International with Jeremy Woman being Chairman and CEO. It created a subsidiary, Viviane, In 2009, there were 2 big events to the company. It first announced the calculation of Language Learning Enterprises, Inc. (LEE ) and second, opened the Tucson contact center. Its Phoenix contact center was next, In 2012.Like its competitors in the industry, Curaà §ao International Inc. (mentioned here as â€Å"Curaà §ao† or the â€Å"company†), is a diversified language services company, operates wrought Its two sections: Curaà §ao Is for clients In the field of healthcare: healthcare plans, clinics and hospitals, and Valance Is for bal and governments: Insurance, financial services, education, 911, utilities, telecommunications. The products include: Over-the-Phone Interpretation (POP), Video Remote Interpretation (IVR), On-site Interpretation, Document Translation, and Training and Assessment.This information is not quite accurate, at least at present. While working there in 2013 1 saw that clients had to pay $4 per minute and interpreters' received approximately $1 5 an hour ($10 for Spanish interpreters). No wonder Curaà §ao is placed within the Top 15 companies reporting an average ra te of growth of 72. 75 percent growth in 2008. (â€Å"Second annual ranking,† 2011) Weaknesses Firstly, at Curaà §ao there is hardly a strong organization culture. It seems that the company chooses to focus on the call center side of things rather than create one.Many interpreters are misled in thinking of a company that values intelligence and language skills, when it turns out later that they hire bilingual persons to apply their protocols only. Consequently, interpreters should be content with low salaries; this bob does not require a degree. And that is at the time of interviews. Next, there are distinct departments and lines of authority, work activities are designed around individuals. In this call center, 100% of calls are recorded and monitored and employees are required to follow extensive rules and regulations and to minimize formal contact with other employees if not functionally necessary.One supervisor sits at higher booth keeping an eye on 10 Interpreters. A ma nager of each department (that handles one language) walks around examining closely to ensure there are no deviations. Indeed, this is management in the survival mode and there is no workplace spirituality. And that leads the second weakness of Curaà §ao, High Employee Turnover compared to industry averages. Current HCI recruiter, Richard Arena, is a forever busy person. During the 2 years I knew him he was present at almost every Job fair in the Valley.Not only offering both part and full time Jobs, he made recruiters of other company in the fair to point any ethnic minority Jobsharers to his booth. Not only have Richard and his HER team worked really hard, but the company has had a long time policy that any employee gets a $200 reward after successfully bringing in a new interpreter to work for Curaà §ao. Apparently, something underlies the fact that the company is â€Å"Arizona fastest-growing Job creator in 2013 and second fastest in 2012 for creating over 800 Jobs in the sta te† as it claims in its homepage.Opportunities Executive Order 13166 are two out of many opportunities that the language service industry in general, and Curaà §ao in particular have encountered. Fortune Magazine views the approximately â€Å"9% of people in the U. S. Who don't speak English a sizable market waiting to be tapped† (wry. Fortune. Com/addictions). They are right, as according to the U. S. Census, a foreign migrant enters the United States every 22 seconds. These people need insurance, healthcare as well as other products and services†¦ Hill the agents and insurance carriers need the means to explain and sell them. This partly accounts for the phenomenon that language services industry having the growth and revenue numbers that resist recession. On August 1 1, 2000, then-president Bill Clinton signed Executive Order 13166 which â€Å"requires that the Federal agencies work to ensure that recipients of Federal financial assistance roved meaningful acc ess to their LEAP applicants and beneficiaries† (n. D. ).It is expected that that the total national cost of providing language assistance services to LEAP individuals could be as high as $1 to $2 billion annually (â€Å"Why executive order,† 2011). This resulted in the domestic market alone being surprisingly robust-and growing for Curaà §ao as well as other language service companies. Threats At Curaà §ao, it's hardly spoken within the call centers, but we employees all know that Languages Solutions is our long-term and strong competitor who may represent a wreath to future market growth of Curaà §ao.Languages â€Å"employs approximately 5,000 interpreters† (in compare with 1200 of Curaà §ao) (â€Å"Second annual ranking,† 2011). It provides the same products but much bigger quantities nationwide, for example, about 90 percent of the over-the-phone interpretations for 911 emergency calls. In fact, most important governments are clients of Languages. Just go to such offices as social security, CUSCUS, DES and you'll see the logo of Languages in a poster showing that free interpretation is available. Curaà §ao has to face this to say it hoses to focus on healthcare instead. Swot Analysis SWOT ANALYSES SWOT is an acronym for Strengths, Weaknesses, Opportunities and Threats. It is the most renowned tool for audit and analysis of the overall strategic position of the business and its environment. Strenghts * These drinks are low calorie yet tasty which is hard to find in every day drinks. * Neuro drinks are packaged in attractive bold coloured bottles which makes these drinks stand out to other bottled drinks. * The bottles in which Neuro drinks are packaged are fully recyclable.This is a big strength as people are becoming more aware of the earth and recycling. * No competitor in Irish market can compete as it’s totally new and different to other drinks in Ireland. There is no opposing brand with exactly the same purpose. * These drinks boost specific brain or body functions. So if a certain one of these drinks doesn’t suit one consumer another one will. * The company is a proud sponsor of SPIN's annual events held in Texas. * Strong, fresh ; fashionable brand identity Weaknesses Although Neuro drinks work they are only a temporary solution. So people cannot mistake them as a lifelong solution. * Neuro drinks contain caffeine which can become addictive resulting in the drink unhealthy for you. * These drinks are slightly higher price than your everyday energy/vitamin drink so families on a low budget may not be able to afford it. * We can’t stress enough how this drink should not be taken in place of a healthy diet. People may take it as that. It should be taken as part of a healthy diet. Neuro core benefits don’t fit into new trends , there are new trends to focus more on being natural, healthy ,new trends not only towards boosting body and brain but also memory ,intelligence ,lowers stress and depression accordingly RB seemsnot to be appealing to the next generation * over the past few years due to depreciation of the US dollar, American products have gained a competitive advantage in pricing; American products are l ess expensive for Irish and European consumers * Above average prices Opportunities Standard promotion and advertising will help to bring more customers attentions to these products, e. g. : Posters, surveys, sponsoring, and Articles. * We see a big opportunity for recognition through sponsorship of sports events. As one particular type of drink is made specifically to enhance and maintain sport performance. * Trust. We need out future customers to trust our drinks and us as a company. We intend to give out testers and create competitions for people to win and try our products. Hopefully a healthy image will be created of our product enough that people what to try. Potential opportunity to productline extension * The new cultural shift especially of guys towards body building and going to the gyms Threats * Company’s selling drinks along the same line. (e. g. Vit water, Red bull) are a big threat. We need to ensure our campaigning is enough to gain loyal customers. * However, Ireland’s GDP growth has been revised upwards from 0. 6% to 1% in 2013. And the inflation rate in Ireland was recorded at 1. 20%in December of 2012 * The fact it’s so new is a huge threat people have little knowledge about this product

Historical biases and how the truth was altered Essay

Taking into account the nature of historical truth, it cannot be viewed from absolutist position, but rather from relativist perspective. The values, dictated by the certain epoch, determine the purpose and the context of history, so there is a number of historical biases (again, from modern viewpoint) in the writings, describing and explaining the past experiences. The paper is designed to focus on the main historical biases and highlight the influence of modern media on the construction of new biases. Due to the fact that there is a plenty of historiographic schools, one can presume that each of them chooses specific symbol or aspect as a baseline and develops its argument through certain prism. In this sense, the book by Edwars Said, ‘Orientalism’, to great extent emphasizes the faultiness of Western historiographic approach to the diametrically opposite culture. The scholar writes: â€Å"The Orient is not only adjacent to Europe; it is also the place of Europe’s greatest and richest and oldest colonies, the source of its civilizations and languages, its cultural contestant, and one of its deepest and most recurring images of the Other† (Said, 1979, pp. 1-2). Orientalism therefore comprises the historically biased attitude towards the cultural ‘otherness’, so the author concludes that eastern studies cannot be completely independent from the polarization and confrontation between the two civilizations. Furthermore, social stratification determined the status of certain individual in society and consequently resulted in the creation of ‘middle class’ or ‘aristocratic’ approach to making historical notes, and, more importantly, religious approach had been predominant in this sense over more than a thousand years the issues related to heresy and Inquisition contributed to medieval historiography, whereas the social protest against religious dogmas was an overall Western historiographic framework in the 18th -20th centuries. Both approaches naturally distorted objective reality in an attempt to fit it into narrow Procrustean bed of sociopolitical context. Furthermore, it is important to keep in mind that the purpose of history hasn’t been static over the societal developmental course – it has altered a number of times – from the simple glorification of the certain ruler’s deeds to the formation of public consciousness and stereotypes. Historians, as the members of society, naturally shared most stereotypes and social convictions , even writing purely ‘for the sake of history’. Nowadays, historical biases are close-knit to the issues, which arise in connection with social, gender and racial equality, so the modern media are concentrating on covering these issues and determining public opinion. Information therefore is presented is extremely available manner, which allows remembering the content of the article without any ‘unnecessary’ reflections or more profound analysis. The ‘raw’ information (news, editorials) has attractive cover, so the digestion and informational metabolism have been enhanced over the last century, whereas the description of events still remains biased in terms of the author’s political and social position, or personal views. On the other hand, the freedom of printed word prohibits the misrepresentation of facts, yet the interpretation of certain data still may vary among journalists – this principle is widely used to put the most appropriate and suitable emphases, thus except the provision of recent news, media are responsible for creating images, persuading public and imposing certain moral or ethical evaluation of the event or phenomenon (for more utility and convenience, from the position of ‘right’ and ‘wrong’). To sum up, it is impossible to eradicate historical biases – historiography, like all descriptive and analytical sciences, follows relativist principles of ‘minor’ or ‘major’ truth. Nevertheless, with regard to high availability of historical writings, one has an opportunity to analyze the positions of several historiographic schools and draw more independent conclusions.

U.S. Federal Government Expansion

UNIT 1 INDIVIDUAL PROJECT HIST105-1204B-14 U. S. History By Espola R. Smith AIU Online October 7, 2012 Abstract The U. S. federal government expansion of authority between the beginning of the U. S. Civil War and the end of the Civil Right Era had many historical events that took place. You will learn about some of these events that went on between the times of the Civil War and the Civil Right Era. These events have played a major role in the world today. They have made the world what it is today. You will learn the time periods in which the acts were enacted; these altogether are relevant periods that happened.UNIT 1 Individual Project Everything that happened in the U. S. federal government expansion of authority between the beginning of the U. S. Civil War and the end of the Civil Right Era was very important. The events that happen have had an effect on everything that is going on in the world today. Some people do not know it, but what happen is still affecting the way that thi ngs are being done today. There are plenty examples of the things that happened. One example of U. S. federal government expansion of authority between the beginnings of the U.S. Civil War and the end of the Civil Right Era were in 1865 when Congress was authorized to eliminate slavery. By doing this they created the thirteenth amendment. The Proclamation to stop slavery had already been presented. It was an executive order. The political structure showed that the Proclamation granted Congress the power to enforce through legislation, which is considered the most important part (Tony, 2012). This gave them the ability to go ahead and take further action against the Ten Confederate States.This gave the government a way to introduce and pass further proclamations and anything else they had to do in regards to the rights of slaves. Social structures showed that the full civil rights were still way off. The law and public opinion were not always on the same page. While knowing that by l aw freed slaves and their descendants were citizens and they still had the same rights as whites, but they were still getting treated differently than others (Tony, 2012). The Civil Rights Act of 1866 was another example. It was passed on 9th April 1866. This act declared that everybody that was born in the United States were now citizens.As being a citizen, they could now make and enforce contracts, sue and be sued, give evidence in court, and inherit, purchase, lease, sell, hold, and convey real and personal property. People who denied the rights to former slaves were guilty of a misdemeanor and upon conviction they were faced with a fine, imprisonment, or both (Reconstruction, 2003). The Force Act of 1870 was another example of the federal government expansion. This force act was passed by the congress of the United States shortly after the American Civil War helped protect the voting rights of African-Americans.This act enforced the right to the people of the United States to vo te in the several States. In this act, the government banned the use of certain things to prevent people from voting because of their race. The Force Acts were mainly aimed at limiting the Ku Klux Klan.. Thus the federal government had the power to prosecute the offenses, including calling federal juries to hear the cases (Shay, 2012). My last example of the federal government expansion happened in 1869. On May 10, 1869 was the completion of the first Transcontinental Railroad.This railroad was also known originally as the â€Å"Pacific Railroad† and later as the â€Å"Overland Route†. It was a railroad that was built in the United States of America between 1863 and 1869 by the Central Pacific Railroad of California. A transcontinental railroad had been dreamed of as early as 1836 ((Completing the Transcontinental Railroad, 1869, 2004). The transcontinental railroad had long been a dream for people living in the American West. From time to time it was suggested by visi onaries and discussed by the orators and newspapers.The first transcontinental railroad link was almost instantly celebrated around the nation because a telegraph wire was connected to the last rail spiked. For many Americans, the new transcontinental link seemed to usher in a new era. The completion of the transcontinental railroad made the American West easily accessible, creating a boon of trade, business and population. The railroad has brought the country together (Completing the Transcontinental Railroad, 1869, 2004). These historical events have led to social, political, economic, and cultural change within the United States. They are important in the world today.If these historical events would not have taken place, than the world would be different as of the things that are going on today. It is a good thing that these events did take place, because it has made the world what is today. Not saying that the world is perfect, but it is better today than it was in the past. How ever, these events have made the world a better place. These events have changed the way people think and how they do things now. I am so glad that the historical events took place. If I had to grow up in the world before these events happen, I do not know if I would have been able to handle it.It was rough back in the day, but that is part of life. References â€Å"Completing the Transcontinental Railroad, 1869†. (2004). EyeWitness to History. Retrieved from www. eyewitnesstohistory. com. Reconstruction. (Dec. 19, 2003). Retrieved from http://www. pbs. org/wgbh/amex/reconstruction/activism/ps_1866. html Shay, A. (May 31, 2012). Publishing the Long Civil Rights Movement. Retrieved from https://lcrm. lib. unc. edu/blog/index. php/tag/force-act-of-1870/ Tony, P. (Jan. 31, 2012). U. S. Congress. Retrieved from http://www. newsinhistory. com/blog/us-congress-passes-13th-amendment-abolish-slavery

California Culture Essay Example | Topics and Well Written Essays - 1250 words

California Culture - Essay Example Surrounding of Frances (Gidget) and Mary Ann varies and it has impacted their psychology, behavioral patterns and life priorities. Gidget is a pretty sixteen-years-old girl, who has never faces serious difficulties and is absolutely inexperienced in love. Gidget is distinguished among her female friends and helpmates, who are keen on male hunting. This imaginary heroine embodied a real life prototype – Kohner’s daughter Kathy Kohner-Zuckerman. The writer described and analyzed his daughter’s summer, spent on the beach of Malibu. The Lawrences can be regarded as an example of usual middle-class American family of 1950th; they are united, happy and self-sufficient. Mary Ann is older than Francie and seems to be more experienced in life. She decided to live her native Cleveland and find a permanent job in San Francisco. On her arrival she rented an apartment at 28 Barbara Lane and suddenly came across socio-cultural diversity and dynamic urban life. Thus, two worlds of Francie and Mary Ann create a sharp contrast between Californian cultural layers. The author placed Frances in sea and sand romance and separated her from temptations and noise of Los Angeles. Major part of the plot developed on the beach in hot Californian summer. To spend summer, vacations or at least weekend in Malibu became popular and fashionable. â€Å"The story, set on the beaches of Malibu, told of the adventures of a young American girl and a group of surfers. The surf-star myth was under way, and, while late-1960s students were up in arms, a whole generation of surfing enthusiasts was crazy to brave the waves.† (Augustin 1998) Thus, story about Gidget and her adventures laid foundation of a new surfing trend in Californian sub-culture. Film with the same name with Sandra Dee made surfing and summer holidays in Malibu or any other beaches of California especially popular.

Answer the five following questions Assignment Example | Topics and Well Written Essays - 250 words

Answer the five following questions - Assignment Example In the same way, a sense of likability arises as one is forced to view the advert till it ends. The advert therefore scores very well in terms of the best qualities of conventional adverts. 2) The company using alternative advertising is the clothing giant Barbour which is using quality as a way of advertising its products. The organization has realized that quality products will always sell and has therefore reduced the conventional forms of advertising. The focus in this regard is to ensure that each product is uniquely made and scores very high from the consumers. In essence, this strategy has over the years worked effectively for the organization and has enabled it to lead its industry. 3) One ethical dilemma in marketing was realized by Toyota in its decision to recall some of its brand that had defective components. Indeed, this was a hard choice to make for the organization but it had to be done. It was indeed a great ethical dilemma for the management due to the great costs that were involved and the need to uphold quality which has always guided the

HR management Essay Example | Topics and Well Written Essays - 1000 words

HR management - Essay Example It can be revealed that the definition of the abbreviation ‘SME’ depends upon the number of the employees that the organization employs. Smaller firms tend to differ in terms of the people they take up and the work done by them. The nature of the firm may be different depending upon the market context (Collings & Woods, 2009). It has been evident that the employees working with the smaller firms tend to display greater level of satisfaction in comparison to the larger firms. The major issue related to this fact is the difficulty to comprehend if the satisfaction has been derived from the size of the organization or it has been as a result of other contributing factors such as the leadership style, the familial culture or the role of the management (Collings & Woods, 2009). The Issues Relating to SMEs In Terms Of Personnel Management and HRM For the small and medium sized enterprises management of the human resources tends to become a cumbersome task. In such firms, the t raining program plays a vital role in assisting the small firms to set up their business. In addition to this training assists the firms in improving the working as well as operation of the overall business. Irrespective of the size of the firm, there is requirement of the skilled, qualified and committed workers as well as the managers in order to maintain the competitive position of the firm. It has been observed that the employees such as the workers or the managers are becoming increasingly mobile all around the globe and they tend to keep themselves updated with the new employment opportunities. In this context, the biggest challenge for the SMEs may be its inability to compete with the larger firms in terms of the payment of salary. They may also be more reluctant to train the managers since they are scared of poaching (Mittelstadt & Organization for Economic Co-Operation and Development, 2007). It can be mentioned that there is requirement of the technical as well as the mana gerial skill-development. There is further requirement of the highly specialized knowledge and greater degree of the training flexibility in order to provide the training support to the SMEs (Zanko, 2002). Even though the adoption of the human resource management related practices and methods may enhance the output as well as the survival of the small and medium-sized organization, it has been noted that there is high informality in small and medium sized organizations in comparison to the larger organizations. It can be revealed that the small and medium enterprises may not consist of enough abilities to establish the HRM practices, however with the employment of the skilled labours as well as the employees and with the interconnection with the other organization the SMEs can adapt to such practices (Bacon & Hoque, 2011). The strategic human resource management plays a considerable role in the small and medium enterprises. However, there are many SMEs that face serious human resour ce related troubles, while it can further be analyzed that it is the human resources that assist the organization in the expansion and sustaining of the competitive organization. The literatures on HRM fail to address the specific dilemmas of the small firms. Therefore, there is a need to point out the dilemma and solve them so that the people in the small and medium enterprises can be effectively managed (Brand & Bax, 2002). The management of the

Management of Employee Relations Essay Example | Topics and Well Written Essays - 2250 words

Management of Employee Relations - Essay Example In this globalised world, an economic problem in one country will not get restricted to that country but gets spread to other countries. This is what happening today, with the economic recession starting in the USA, is having a very negative effect all over the world. The economies of most of the countries in the world are directly and indirectly dependent on the U.S.’s economy and with liberalization happening everywhere, the negative effects in the USA will be felt everywhere, with businesses worldwide facing the negative impact. Many companies are suffering losses and as a result of it several companies are opting for retrenchment strategy. Cost cutting would have to eventually result in job cutting. Layoffs have become a common thing these days with companies. Fewer job requirements and constant layoffs irrespective of the sector made employers to be choosy about the kind of employees they want and more dominant in deciding the compensation package for them. Many reputed organizations have quietly cut the salaries and other fringe benefits to their employees. Employees are forced to take it, as they don’t have any option although it will have a negative impact. People are the most valuable asset of any organization, and as many have found to their peril, exaggerated redundancy of staff or the mismanagement of people leads to certain disaster. Managers have upper hand these days and really have become dominant. Instead of thinking about how to optimize productivity and overcome financial problems, ma nagers look at the easy way out.

Essay on Augustine's City of God Example | Topics and Well Written Essays - 1250 words

On Augustine's City of God - Essay Example Augustine also says that on the sacking of the city, it was not uncommon for all invaders including Romans and Greeks to do the same this included the likes of Ulysses, Phoenix and Diomede. For this reason, the sacking of Rome was not something that could be blamed on Christians but was instead a common activity that was part of war (I, 2). The Visigoths and other European barbarian tribes had grown in strength over the years and they raided Rome in 410 under King Alaric. Feelings of resentment had also developed among the poorer population of Rome due to high inflation rates and lack of political representation since the position of councilor was hereditary. These factors had therefore weakened the empire of Rome internally and when the time came that the Visigoths invaded it was not the strong empire it had been in previous years. Prior to the invasion, Christians were already being viewed with suspicion and had been barred from working in high ranking offices, the view that they w ere to blame for the fall of Rome therefore came as a natural expectation as a scapegoat was necessary. Lucretia was a woman who was believed to have been raped and out of guilt she committed suicide. Augustine uses the rape of Lucretia as an example to cite to teach Christianity about Chastity. Augustine says that and anyone who is forced to have sexual relations and does not consent to them has not committed a sin. A woman should however not commit suicide for such an act being committed on them, as it will bar them from entering the kingdom of God. The story of Lucretia has never been confirmed as an event that actually happened but remains a significant story that relates to the establishment of the Roman Empire. Lucretia’s suicide is what led people to revolt and remove the old establishment and thus symbolized what the Roman Empire stood for; respect for all irrespective of gender or social class. The story did however also show that the Roman Empire was established as a patriarchy as the men rebel in vengeance of a woman who overwhelmed by shame could not muster the courage to continue living her life and relied on the strength of men to avenge for her. The relationship of Augustine and Christians to the ‘city of man’ Augustine in the city of God believes that in actuality there are two cities; there is Rome the city that has been developed by men as an economic bloc and there is the religious Rome that is a city built by God and whose foundation is Christian religion. Augustine therefore shows that there is always going to be a conflict between the way men want to live their lives and the way they should live their lives according to the Lords commandments. Augustine wrote the book after the sacking of Rome by the Visigoths and therefore uses the book to explain that under the laws of God no one dies at a time not planned by him. In addition, that they could not live their lives in fear of death more so if they did live according to the laws of God and not just the laws of man (II, 15). As men, one should not be afraid to show that they are living under the laws of the city of God even if living in a nation that does not recognizes these laws. Therefore, it is better to be courageous and ready to sacrifice oneself for your convictions for God will restore you in heaven than to live constantly afraid of persecution. On the view of the life or Rome,

Doping Essay Example | Topics and Well Written Essays - 4000 words

Doping - Essay Example In the modern international sports situations, one of the often debated issues is one that is concerning the use of performance enhancing drugs that are related with serious medical problems and their use is illegal. It is a practice against the international standards of the sports activities and is very much considered as the evil affecting the sports and games in the current sports culture. â€Å"Performance-enhancing drugs pose a significant risk to the health of athletes, especially young athletes. Furthermore, the use of performance-enhancing drugs is detrimental to the reputation of sports†¦Ã¢â‚¬  (Doping. 2005). Winning medals at the cost of any social conduct or the social order is the fashion of the day. It is notable that in the modern world of sports, many a young athlete, discarding the risks involved in the use of these drugs go on using them and the practice of doping among the youth, internationally, is at an alarming rate today. Thus, there arises the great role of doping control which has a set of well articulated objectives and designs. However in the act of doping control, there are many things to be considered. There are various emotive issues raised by the doping control activities upon which there are predictably different views. Any set of doping control rules needs to be built on sound base. Specifically, the rules must make sure the principles of natural justice and the procedures must be such as to produce fair and consistent outcomes. (O'Leary 2001, p. 11). It is remarkable to note that "throughout history, there are examples that athletes have sought a magic potion to give them that extra edge, to help them take a short cut to achieving a good performance or to enable them to compete under circumstances when otherwise it might not have been possible, such as injury or illness. Today's athletes may simply be following previous traditions." (Mottram 2003, p. 29). This extensive use of drugs and other performance-enhancing substances have been one of the chief issues with the international sports today. In the UK, as in other nations, the controlling of their use has been given primary attention in the legal system related to sports. In the modern scenario, the drug control in sports has been considered one of the primary concerns of the legal system. The international sports law is primarily concerned with the control of drugs and doping in sports. There are many international organisations working in this field, most important among the m being the Olympic Movement. "The governing network or structure of international sports law extends beyond the Olympic Movement. Intergovernmental organizations also formulate and enforce international sports law. Such organizations include Unesco, the Commonwealth Federation, bilateral arrangements, and regional organizations such as the European Communities and the Supreme Council for Sports in Africa. Typically, they recognize the authority of the Olympic Movement but expand its rules and develop new institutions." (International Sports Law: a Replay of Characteristics and Trends. James A. R. Nafziger - author. Journal Title: American Journal of International Law. Volume: 86. Issue: 3. Publication Year: 1992. Page Number: 493.) Apart from these, the involvement of various nations in the activity of doping control is also remarkable. There are international agencies for their support. The International Convention against Doping in Sport signals governmental support for the World Anti-Doping Code which has various sporting organisations as its signatories. (International Convention against Doping in Sport. 2005). All the international sports nations give utmost priority to these and there have been many organisations all through the sports activity which confirms that the sports arena is without the evils of such practices. The system in the UK to control the doping has been particularly acclaimed. In Britain, all the registered competitors need to be tested for drug abuse. (Drugs, Sport and Doping Control. P. 1).

Personal Plan Essay Example | Topics and Well Written Essays - 500 words

Personal Plan - Essay Example Such a culture would provide room for innovation and creativity. The work schedule in such a culture would be convenient and suitable for individual employees. An ideal workplace culture would be the one in which goals, jobs, and expectations are clear. The management would be considerate and there would not be clashing demands. The culture would provide a supportive environment and encourage personal development and feedback. It would be a stable environment and one that provides for recognition of effort and celebration of success. Employees would enjoy working in such a workplace (Lawler & Thye, 2006). I think there is a relationship between effective study habits and techniques and being successful in such work cultures. Motivating oneself to study by setting goals would inculcate personal discipline that is crucial for success in the workplace. Timetabling or charting one’s time usage teaches how to manage, effectively, time even when in the workplace. Effective listening skills are useful to students and they go a long way to determining how the individual will get along with seniors and colleagues in the workplace. Participating in-group discussions equips individuals with skills necessary for teamwork that is an important factor influencing success at the workplace. Taking breaks is an effective study technique, is also needed for success in the workplace because it allows individuals to reenergize and refresh, and prevents burn out (Lawler & Thye, 2006). My blind spots help me identify how it would feel working in a particular workplace. Some workplaces elicit strong negative reactions while others elicit strong positive reactions. I consider working in the latter and avoid the former. One of my strengths is optimism and I consider working in a place that will help me live positively. Self-motivation is my strength and I look forward to working in a

Hormones in the Environment Can Cause Male Infertility Research Paper

Hormones in the Environment Can Cause Male Infertility - Research Paper Example Other substances are generated as a byproduct during manufacturing or are breakdown of chemicals. These compounds can have morphological and physiological effects in the body. In general, health effects associated with EDCs include a range of reproductive problems (reduced fertility, male and female reproductive tract abnormalities, and skewed male/female sex ratios, loss of fetus, menstrual problems); changes in hormone levels; early puberty; brain and behavior problems; impaired immune functions; and various cancers. EDCs not only affect adults but are particularly potent when exposure occurs during fetal and early postnatal development. An environmental endocrine or hormone disruptor is an exogenous agent that interferes with the synthesis, secretion, transport, binding, action, or elimination of natural hormones in the body that are responsible for the maintenance of homeostasis, reproduction, development, and/or behavior. They enter your body through ingestion, inhalation, and d ermal contact. These compounds mimic, enhance (an agonist), or inhibit (an antagonist) the action of hormones. The number of known endocrine disruptors is large and continuously increasing, and includes both naturally occurring and synthetic substances. Some, called phytochemicals, reside in fungus and plants, including mold, clover, whole grains, soybeans and other legumes, and many fruits and vegetables. Human activities release other naturally occurring EDCs: the heavy metals lead, mercury, and cadmium. Chemically, environmental hormones such as polychlorinated dibenzop- dioxins (PCDDs), 1,1,1-trichloro-2,2-bis(p-chlorophenyl)-ethane (DDT), and polychlorinated biphenyls (PCBs) are composed of an aromatic system substituted with chlorine at various positions. They are potently toxic in biological systems, and teratogenic to animals. Moreover, it has been reported that the chemicals 2,2-bis(p-ydroxyphenyl)propane (bisphenol A, BPA) and diethyl stilbestrol (DES) mimic natural hormon es, and may disrupt the endocrine systems in animals and humans (Kobayashi et al. 680). Common EDCs having estrogenic activity can come from house hold material like solvents and adhesives such as those found in nail polish, paint remover, and glues; emulsifiers & waxes found in soaps and cosmetics, dry cleaning chemicals, nearly all plastics, (also phthalates, synthetic compounds that add flexibility to plastics, such as the plastic tubes and bags used in storing and delivering IV fluids to patients, and the rubbery toys children play with), meat from livestock fed estrogenic drugs to fatten them up, surfactants such as nonoxonyl (spermicides) found in many condoms and diaphragm gels, and petrochemically based scented products & perfumes. Synthetic chemicals such as pesticides, herbicides, polychiorinated biphenyls (PCBs), plasticizers, and surfactant breakdown products are known to have estrogenic activity. Currently, four major classes of environmental hormones that interact dire ctly with steroid hormone receptors are known: environmental estrogens, environmental antiestrogens, environmental antiprogestins, and environmental antiandrogens. Physiologically dioxin acts as antiestrogenic; carbamate insecticides as antiprogestigenic; and polyaromatic hydrocarbons, linuron, vinclozolin, and p,p’-DDE as antiandrogenic (Cheek and McLachlan 9). The hypothalamic–pituitary–gonadal axis is a critical part in the development and regulation of

Famous Botanist Francisco Hernandez Essay Example for Free

Famous Botanist Francisco Hernandez Essay During the time of 1700 hundreds many artist made their way to spain to seek out what they believed to be an art form but done in garden designs. So many people thought that this was a great cause and belived that this was they were meant to do for life. Francisco like other believed that this was the way to go so he to set to become a famous garden designer and soon he got his wish and was sent for by the duke of Earl. It took many years to establish a good working condition with his boss so he just continued to give his best at what he did which was deisgn the most beautiful garden that you would have ever seen. For many years it wqould be difficult for him to do anything else vbut design because that is all he thought about all day. In the winter it wouod prove to be cruel to him but he weathered the storm and kept right ahead with what he was doing and that was to creat the perfect garden fro duke. Many times the duke became frustrated with his work that he should have never sent for and this made Frncisco so very unhappy to where he put his all into what he was doing even more so but this was not enough until one day he finally decided to tell his boss that he was to ask him to send him back home.

The Fear Of Sex Offenders Criminology Essay

The Fear Of Sex Offenders Criminology Essay In previous years, the fear of sex offenders has led the public to believe a fallacy regarding sex offender treatment. The public often start to view anyone who commits a sexual offence to be a high risk sex offender. Society need to understand that some sex offenders are low risk offenders who are very unlikely to reoffend again. The public will easily say sex offenders should be thrown in prison and never let out again however this is an inefficient way in helping offenders to stop committing crime. Crime overall is a major problem around the world and a controversial debate that often brings up more questions than it answers. Explaining these criminal behaviours has become more complex as researchers have become aware that crime is a more complicated and confusing situation than they have previously recognized (Burke,2005). This essay is intended to dispel the myth of the untreatable sex offender. In addition it will also cover and provide conclusive evidence from programmes that sex offender treatment is not only possible but to a large extent is successful in reducing the recidivism of sex offenders. Before this is examined, this paper will briefly define what a sex offender is, what derives people to become one and how the government has tried to prevent sex delinquents from re-offending. A sex offender is a person who has committed a sexual crime, an act which is prohibited by the jurisdiction. What constitutes a sex offence or normal and abnormal sexual behaviour varies over time and place (Pakes Winstone, 2007). Every country has a different perspective on sexual crimes which makes their legislation vary; even the age of consent to a sexual act is a culturally based construction. The age of consent median seems to range from 16 to 18 years, but laws stating ages ranging from 9 to 21 do exist. This means that in some countries sexual activity is illegal and in some it is legal. Many people tend to think sexual offending mainly relates to adult rape or child molestation (Pakes Winstones, 2007), but there are many other types of sex crimes such as lust murder, internet grooming, sexual harassment, incest, etc. It is very difficult to distinguish the difference between sex offenders with non-offenders. It is presumed that many sex offenders have various sexual abnormal fantasies or an unusual high sex drive (Elsevier, 2007-PRINTOUT). People tend to believe most sexual offences are committed by strangers but the truth is most victims know their attacker and also they are not any different to normal people (CSOM). Most sex offenders are not mentally ill as shown in this article Fewer than 5% of people who commit a sexual offence suffer from a psychotic mental illness (Nota). Many theories try to explain why people commit sexual offences. Since sexual deviance takes several forms, no single theory maybe adequate to account for all aspects (Blackburn, 1993), Ellis (1989) identifies two major theories which will underline the most common approaches to as why a person may want to become a sex offender. Social learning theory suggests people learn and get exposed to certain things in life in which the person start to believe it is the right way to live life. This theory focuses on childhood experiences, especially within the family by either getting victimised by an adult at home or by getting exposure to pornography at a young age. This experience might lead them to being insecure and make them want to be in power instead of being the one subjected. The second theory Ellis supports is the Evolutionary theory which can also be known as the biological theory. This theory connects with genetics and male aggression. There is lacking evidence to support any theor y. Getting victimized by a sex offender can be very traumatising and psychologically damaging. The public and media seem to only worry about two types of crime which are both sex crimes; sexually offending against women or children. Sex offenders have been increasingly a focus of attention by the criminal justice system over the past decade (Thomas, 2000). In recent years, many countries have started to change their laws regarding sex offenders. The criminal justice system is strengthening the legislation and revising punishments as the public believe it is too lenient. Before the Criminal justice Act 1991, the laws on sex offences were very old; coming back from the Sexual Offences Act 1956 (Pakes Winstone, 2007). Next came along the Sex Offenders Act 1997, this Act made it easier to manage, and identify the offender on community release. Sex offenders had to register their addresses and names with the police which helped manage and protect the public. It was mainly prepared to reduce the risk within the public so every sex offender can be monitored for up to 5 years. In 1998 the Crime and Disorder Act (Section 58), paid attention to extending the post-release supervision of sex offenders to a maximum of 10 years for a prison sentence of any length, and Section 2 introduced the Sex Offender Order. A sex offender order is a civil preventative order made by a magistrates court on application by the police. If the police consider that a sex offender has acted in a way that gives reasonable cause to believe that an order is necessary to protect the pu blic from serious harm by him, then they can apply for an order. The order may place a number of prohibitions as necessary to protect the public from serious harm by that person. For example, he might be prevented from entering childrens playgrounds or visiting swimming pools. The breach of any of these prohibitions carries a maximum penalty of five years imprisonment. ((This can be used to prevent sex offenders from going to specific locations))- legislation.go.uk)). Since this has taken place, the laws in 2003 changed which introduced longer sentences, which allow for lengthy periods of formal supervision in the community, and for high risk sex offenders the life sentence was put into effect (Pakes Winstones, 2007). The Sexual Criminal Act 2003 also redefined the meaning of rape by including penetration to the vagina, anus or mouth with his penis without lack of consent (legislation.co.uk). Internet grooming is defined to be illegal in this Act as well. This is when an adult trie s to arrange meetings and/or has sexual conversions online. So, what happens to those that are convicted? Nearly two-thirds of sex offenders immediately go to prison (Homeoffice, 2003c), the rest are taken care of by probation or supervision orders, fines and some are totally discharged. The ones who are convicted or charged are often required to record their names in the sex offender registry. These databases are classified into levels and are open to the public. A serious high risk sex offender must register for the rest of their lives whereas a low risk sex offender has to register for a certain period of time. There are many advantages and disadvantages of the Sex offender Registry. Some of the advantages are that the public can easily access information about sex offenders on the internet, citizens have the right to know if there is a sex offender in their area, and the right of innocent children and others to safety outweighs the right of sex offenders to privacy. The disadvantages are many records are often inaccurate or not updated, t his practice makes it hard for ex-offenders to look for a house or job and some seem to believe this information could lead to networking within sexual offenders. According to the Review of Sex offender Treatment Programmes (1998) the highest risk sex offenders appear to be characterised by the following factors: criminal history, convicted of diverse sexual offending (different victim ages, gender, or location), antisocial lifestyle, emotional loneliness, denial, psychopathic personality, low victim empathy and problem solving abilities and lastly sexually deviant arousal or fantasies. These criminals either being in prison, have been recently released from prison or have not been sent into prison at all run the same type of treatment programmes. A cognitive behavioural approach is mainly used or anti-libidinal medication (Perkins, 1998). The aim of the each programme is to challenge offenders distorted thoughts and reasoning in relation to their victims and to help manage their impulses by providing alternative courses of action which they view as being more rewarding (Worall Hoy, 2005). Many of the treatment programmes are taken place within group format unless the sex offender has a higher risk then it is a one-on-one basis. Sex offender treatment programmes require at least 80 hours of treatment (Evenden, 2008). In the last ten years, the British Prison Service has developed a largely group-based treatment programme for sex offenders to reduce crime rates (Thornton and Hogue, 1993), and this has led to the development of a national Sex Offender Treatment Progr amme (SOTP), which is now the largest of its kind in the world. The prison offender behaviour Programme Unit manages the SOTP. SOTP have made a criterion for all of the sex offenders in prison or attending programmes outside of prison. This criterion has ten characteristics which a sex offender treatment programme should have to be successful (Journal Site). Contains an explicit theoretical model of how the programme is meant to bring about change Includes a clear specification of the types of offender for whom the programme is intended Addresses a range of dynamic risk factors known to be associated with re-offending The treatment methods used are likely to have an impact on the targeted dynamic risk factors Skills are taught that will assist participants in avoiding criminal activities and facilitate their involvement in legitimate pursuits There is a rationale for the sequencing, intensity and duration of different programme components The programme is structured to maximize and sustain the engagement of participants There are clear links between the programme and the overall management of the offender There is provision to monitor programme integrity (is it being delivered as intended?) There is provision to evaluate the efficacy of the programme The main goal of the sex offender treatment programmes are that the person avoids committing another offence in the future. The offender must admit he is guilty for him or her to be a part of the program. It is a condition of acceptance into the programme, not agreeing is breaching the law and the offender can be sent back to prison. Many programmes follow this rule but it is not done everywhere. The programme expects the perpetrator to admit his mistakes, to talk about his unacceptable behaviour, expresses feelings, remorse for them and is agrees to apologize to the victim. To reduce reconviction rates many people suggest to also decrease the sexual arousal. Sexual arousal is one of the key factors which can lead to sex offending. Psychiatrists contribute to the treatment of sex offenders as well, not only prison officers and probation officers. Psychiatrists prescribe the medication, which has shown to reduce crime (Grublin, 2007). The most effective way to manage and supervise potentially dangerous offenders in the community is for the relevant agencies to work together. This partnership work is directed and governed by the national Multi-Agency Public Protection Arrangements (MAPPA). The MAPPA was created nationally on 1st April 2001. MAPPA works with a number of other agencies are under a duty to co-operate with the Responsible Authority. These include: Children Services, Adult Social Services, Health Trusts and Authorities, Youth Offending Teams, local housing authorities and certain registered social landlords, Jobcentre Plus, and electronic monitoring providers. The purposes of MAPPA are to ensure more comprehensive risk assessments are completed, taking advantage of co-ordinated information sharing across the agencies and to direct the available resources to best protect the public from serious harm. MAPPA deal with the management of sexual and violent offenders convicted by a court of a relevant offence or those whose behaviour poses a significant risk of harm to the public. After a comprehensive risk assessment, a system comprising three levels is used to make sure that those offenders who may pose the highest risk, receive the greatest degree of scrutiny and oversight. Who are the MAPPA offenders? There are three categories of offender eligible for MAPPA. Registered Sexual Offenders (Category 1) sexual offenders who are required to notify the police of their name, address and other personal details and notify any changes subsequently; Violent Offenders (Category 2) offenders sentenced to imprisonment/detention for 12 months or more, or detained under hospital orders. Other Dangerous Offenders (Category 3) offenders who do not qualify under categories 1 or 2 but who currently pose a risk of serious harm. There are 3 categories include supervising the offenders, arranging meetings between agencies to see which type of treatment the offender needs, police surveillance, specialised accommodation, and/or to provide ongoing senior management oversight. In the last year, MAPPA in Cumbria has worked in partnership with Circles UK, a national charity set up to encourage the development of Circles of Support and Accountability. Circles of support and accountability was first introduced in Canada about 15 years ago. The purpose of this programme is to support and reintegrate sex offenders who are about to be put back into the community. This idea was introduced to the UK by the Quakers. Sex offenders are lonely people who feel isolated when they are released into the community. These types of feelings make them re-offend. Circles pay attention to employment, financial difficulties, isolation and loneliness (circle journal). Circles believe that the act sex offenders have committed may be monstrous but that doesnt mean they are monsters. They believe sex offenders needs to be shown care and humanity to help them avoid further offending. The individual becomes a core member of the Circle. They are expected to commit and open within the Circle. They also promise that there will be no more victims by his or (her) hand, and that he or she will follow the laid down release plan (print out). Circles do involve the police and probation officers if any problem arises. Circles take place weekly. They consist of four to six volunteers taken from different faith communities. Sex offender programs/strategies are administered in prison and/or in the community to manage sex offenders. Three common therapeutic approaches to treating sex offenders are: The cognitive-behavioral approach, which focuses on changing thinking patterns related to sexual offending and changing deviant patterns of sexual behavior. The psycho-educational approach, which focuses on increasing offenders empathy for the victim while also teaching them to take responsibility for their sexual offenses. The pharmacological approach, which uses medication to reduce sexual response. Research has shown that sex offender treatment programs tend to have a high percentage of offenders who are either expelled from or drop out of treatment. Higher risk offenders and those who are mandated to receive treatment are the most likely to drop out. Fewer individuals drop out of cognitive-behavioral than hormonal treatment. Offenders who are married and employed are more likely to complete treatment. Offenders who do not complete treatment are more likely to commit subsequent sexual offenses than those who do complete treatment. Cognitive behavioral therapies are known to be effective treatment interventions that have helped lower the recidivism rates. This is the most common therapy used within sex offenders. Most sex offenders are let off and released within the community under supervision before there sentence is completed. Some other type of sex offender treatment programmes that are taken place in America are the Sex Offender Groupwork Programme (SOGP) for adult male offenders whose victims are children. Specialist assessment is required for this intensive programme and Internet Sex Offender Treatment Programme (I-SOTP) for male offenders with convictions for internet only sex offences.   It is designed to reduce the risk of future internet offending and progression to contact sex offending. There is a tremendous need for effective interventions that can lower the recidivism rates of sexual offenders. EFFECTIVE? Whether sex offender treatment is effective in reducing recidivism continues to be debated and reaching firm conclusions on this issue is complicated by the lack of high quality studies. Longer programmes are perhaps predicable, more effective than short ones and programmes which teach offenders technique which they can utilize themselves, especially to prevent relapse, are also successful ( book) 172. Sexual recidivism is generally lower than general recidivism. Different studies used different criteria for sexual recidivism. Effectiveness for register -There have been many controversial arguments regarding the use of Sex Offender Register. Criminals who committed crimes before 1997, were not a part of this registry, criminals with acute risk to the public were exempt from the list and there is no national sex offender register (Pakes Winstone, 2007) Mention 2 cases MAPPA à ¢Ã¢â€š ¬Ã‚ ¢ Treatment programmes have been researched regarding their impact on re conviction à ¢Ã¢â€š ¬Ã‚ ¢ The group work treatment programmes in prisons and in the community have demonstrated effectiveness in reducing the re-conviction rates. à ¢Ã¢â€š ¬Ã‚ ¢ Offenders successfully completing these programmes are 3 times less likely to be re convicted of a sexual offence and 5 times less likely to be re-convicted of a violent offence than offenders who have not completed the programmes. (NOTA) PART 3 There have been many debates about the rehabilitation process and its success rates. Circle of support reduced re ffending70% The Canadian model has proved to work. Re-conviction rates have halved and those who did re-offend committed less serious offences (paper). Conclusion In order to assess and treat a sexual offender effectively, therefore, one needs to obtain a realistic account of his psychosexuality , something that is notoriously difficult to do (Elsevier, 2007). or (Grubin, 2007). Maybe use another type of approach not only cognitive/behaviour but also psychotherapy and skills therapy to improve results. Programmes are constantly evolving as new information becomes available. Improvements will continue. Every step of this process is vital to reducing the risk a sex offender poses when he or she is returned to the community. Assuming every coach, every priest, every teacher is not likely to be a sexual predator, but that one could be and that you will not know if he is. Given that we cannot detect child molesters or rapists with any consistency, we must pay attention to ways of deflecting any potential offenders from getting access to us or to our children'(Salter,2003) Anthony Rice Long history of sexual and violent attacks Convicted 1989, given discretionary life sentence Released on life license Nov 2004 after 15yr prison term.Killed Naomi Bryant in August 2005 ROY WHITING The sex offender population is increasing and most of these offenders will be released into the community without having received any treatment.(((ARTICLE))

Study into Mapping Blind Spots

Study into Mapping Blind Spots Though the blind spot is a part of the retina that is devoid of photoreceptors, therefore relaying no visual information, it does not lead to the experience of a dark hole in our visual field (Sakaguchi, 2001). This is due to the perceptual phenomenon of filling-in, whereby a visual attribute such as colour and brightness is perceived in the blind-spot, even though it only exists in the surround (Komatsu, 2006). A long-standing question has been whether perceptual filling-in ignores this absence of information or actively fills it in (De Weerd, 2006). The symbolic theory proposes that early visual areas only extract information at the surface border with the colour and shape of the surface reconstructed in higher areas (Komatsu, 2006). Conversely, the isomorphic theory assumes that the retinotopic map in the primary visual cortex (V1) receives information from the entire surface with visual features such as colour activated in early visual areas (De Weerd, 2006). Hence Komatsu (2006) proposes an amalgamation of the theories, that neural activity is higher along the edge of the blind-spot with these signals then spreading across a two-dimensional array of visual feature sensitive cells in early visual areas. Hence the mechanisms of filling-in depend upon activity along the physiological edge of the blind-spot as Spillmann, Ottee, Hamburger and Magnussen (2006) found that a ring as thin as 0.5 à ¯Ã¢â‚¬Å¡Ã‚ ° had been sufficient in inducing colour filling-in. Li et al., (2014) analysed this through 2.5à ¯Ã¢â‚¬Å¡Ã‚ ° mono-coloured annuli, finding that it filled in completely, providing evidence for active colour filling-in from a small border. Fahle and Schmid (1987) proposed that the mean distance between photoreceptors is slightly higher for the temporal side compared to the nasal side in the retina with the ganglion cells distributed in a similar asymmetrical fashion. This spatial arrangement of the image as it is processed within the retina is maintained in V1 (De Weerd, 2006). Hence Li et al., (2014) extended the study of homogenous stimuli to bi-coloured rings, revealing the presence of a retinotopic rule in perceptual filling-in that favours the nasal side. Whilst this validates rapid colour filling-in as preattentive, these spatial arrangements may be affected by other preattentive factors which contribute to global processes such as relative salience (Brown Thurmond, 1993). Hence the current study aimed to examine ambiguities in perceptual filling-in when responding to both lower and higher-level processes. More specifically, whether differences in the relative salience of bi-coloured annuli affected the nasal or temporal processing (retinotopic rule) in filling-in blind-spot. As Brown and Thurmond (1993) infer that relative salience contributes to higher processes, exposure to increased saturation may alter the retinotopic rule. Based on these two studies, it was hypothesised that the average choice probability for asymmetrical filling-in would decline as the relative saturation for the nasal side decreases. Reciprocally, it was hypothesised than asymmetrical choice probability would increase as relative saturation for the temporal side decreases. Method Participants Fifteen students from the University of Sydney (4 men, 11 women; M age = 21, SD = 2.03), participated voluntarily. All participants had normal or corrected-to normal vision. With the exception of the three experimenters, participants were naà ¯ve to the experiment. Materials Stimuli: All stimuli was generated using Microsoft PowerPoint Software. Stimuli consisted of bi-coloured (red and green) annuli, with a width of 2.5 ° (derived from Li et al., 2014). For each participant, the diameter of the stimuli was adjusted so that the annuli overlapped with the edge of the blind spot. The two halves of the bi-coloured annuli were juxtaposed symmetrically on the nasal and temporal sides of the blind spot. Each side was counterbalanced across trials wherein half the trials were comprised of nasal-red: temporal-green stimuli and the other half, nasal-green: temporal-red. The saturation was adjusted for one side to 100%, 50% or 25% of the original saturation, while the other half was maintained at 100% saturation (that is, 100:100, 100:50, 100:25, 50:100, 25:100). Controls used reversed stimuli, such that the fixation cross appeared on the right and the stimuli on the left. Thus, 36 randomised trials were conducted, consisting of six controls and three repeats of ten test stimuli (Appendix A1). Choice Panel: This illustrated the spread of the two colours in coloured disks and consisted of ten choices (refer to Appendix A2). Procedure The experiment was conducted over two sessions, one week apart. In the first session, the blind spot of each participant was mapped using Microsoft PowerPoint. Participants were seated in a dark room with a chin rest at a distance of .57m away from an ASUS S400c 14-inch screen. Participants were instructed to fixate on a white fixation cross presented on a black background with their right eye and left eye covered. Using a digital pen tool, a small white test dot was moved across the screen by the experimenter. The positions where the dot disappeared and reappeared were verbally reported by the participant and digitally marked when it was not visible. The process was repeated until the blind-spot had been mapped out adequately. In the second session, participant were asked to report the perceptual filling-in of the blind-spot. The fixation slide (5 sec) and the stimulus slide was presented (3 sec). Participants were then presented with the choice panel and asked to report the choice that best resembled what they observed. At the completion of the study, participants verbally reported their experiences with filling-in (Appendix B). Results Paired sample t-tests were conducted, with participants reporting nasal colour dominance significantly more often than either symmetrical filling-in, t(1,14) = 2.37, p =.03 (nasal red: M = 40.1%) and t(1,14) = 3.09, p M = 51.2%), or temporal colour dominance t(1,14) = 5.79, p M = 60.1%) and t(1,14) = 9.13, p M = 75.6%). A 5 x 2, repeated measure analysis of variance was carried out on colour and relative saturation on average choice probability for nasal dominance filling-in, after which quadratic trend contrasts were conducted. Averaged over relative saturation, choice probability for nasal dominance filling-in was significantly greater when the nasal colour was green than red (mean difference = 21.4%), F(1,14) = 15.30, p F(4, 56) = 3.56, p = .01. Quadratic trend contrasts revealed that this effect increased significantly as the nasal relative saturation increased from 25% to 100%, but decreased as relative saturation decreased from 100 to 25 on the temporal side, F(1,14) = 19.92, p F(1,14) = 0.00, p = .99, nor was there a significant cubic trend, F(1,14) = .37, p = .55. Figure 1. Average choice probability for nasal dominance filling-in as function of type of relative saturation (N = 15). Discussion Participants reported asymmetrical nasal dominance filling-in significantly more than symmetrical or temporally dominant filling-in. This replicated preliminary findings by Li et al., (2014), that filling-in from the nasal side occupied a much larger region than filling-in from the temporal side. A colour effect was revealed with a preference for green over red whilst controlling for salience, which Hamburger, Prior, Sarris and Spillmann, (2005) account for through higher-level processing of colour information. They postulate that typical background colours in natural scenes, i.e. green and blue, fill-in more easily than colours that are attributed to the foreground i.e. red and yellow. Hence in future studies, more colour pairings including blue and yellow should be tested to validate this theory. Yet, this colour effect may also reveal that relative salience was poorly controlled for in this study, as Brown and Thurmond (1993) manipulated saturation, reporting that a more salient colour is favoured when filling-in. This is because the green provided more contrast than the red as Hamburger et al., (2005) suggests that perceptual qualities of surfaces, e.g., saturation, affect other properties such as contrast and luminance. This raises concerns in the current study in the me asure of relative salience, as is it unclear whether changes in saturation alone prompted a global process that overruled the local processes involved in filling-in. Hence, in future studies these visual characteristics need to be carefully controlled for to ensure that it does not have a confounding effect on salience. As predicted, asymmetrical choice probability declined as the relative saturation for the nasal side decreased. This concurs with Li et al., (2014) that the strength of colour filling-in is determined by the retinotopic rule, whereby the direction of filling-in is correlated to greater cortical projection on the nasal side. Furthermore, Fahle and Schmid (1987) contend that the nasal side has a lower contrast sensitivity threshold compared to the temporal side which implies that the receptors on the nasal side were more easily able to detect a change in saturation, which increased the relative salience of the temporal side. This offered access to greater filling-in, which decreased the nasal-preference for asymmetrical filling-in of the disk. This can be extended for future research by also examining the effect of an increase in relative saturation e.g., 150%, 200%, 300% which may have an additive effect by strengthening the retinotopic rule (Brown Thurmond, 1993). However, contrary to the hypothesis that the asymmetrical choice probability would increase as relative saturation for the temporal side decreased, nasal dominant filling-in decreased as saturation decreased on the temporal side. As mentioned, the perceptual qualities of surfaces interact as Komatsu (2006) implies that the brain needs to integrate lower level visual information such as colour and brightness and decode it at the retinotopic map. This signal is then transmitted to higher cortical areas to eventually generate surface perception. Cortical processing in these early visual systems are heavily biased toward the detection of local contrast in luminance, resulting from edges, which is necessary in surface perception (De Weerd, 2006). In the present study when saturation was decreased on the temporal side, it also changed the luminance of the green colour, making it more salient relative to the red, amplifying the edge between the two colours. Hence, considering this local pro cessing preference for variations in luminance, Sakaguchi (2001) contended that the physical edge that exists in the annulus can activate the neurons coding them, as the two colours differ in luminance. This increased the salience of the temporal side, permitting a greater percentage of the temporal side of the disk to fill-in. Another limitation of the present study is that a majority of participants verbally reported seeing a black spot mainly on the temporal side, implying that the annulus did not fill-in completely. Yet as Li et al., (2014) argues that colour perception processes are rapid and preattentive, this incomplete filling-in cannot be attributed to an inadequate fixation time. Rather, this can be explained by other methodological issues as Spillmann et al., (2006) attribute this partial filling-in to improper fixation and involuntary eye movements that displace the annulus relative to the blind-spot. Spillmann et al., (2006) highlight the significance of this partial-filling in effect in validating that filling-in is an active physiological process generated by a narrow edge at the blind-spot. However as this dark shadow was reported mainly on the temporal side it can be explained by the more sparse distribution of receptors on the retinotopic map resulting in weaker temporal processes. As the width of the annuli remained constant, the nasal side filled in better due to a denser distribution of receptors (Li et al., 2014). Hence future studies should consider the relative width of the stimulus to suggest a width for the temporal side of the annulus in order to achieve symmetrical filling-in. In summation, this study presents evidence for active neural processes in retinotopically organized lower order areas, but also a role for higher order cognitive factors such as surface description (De Weerd, 2006). In the future, studies should attempt to map the size of the activated brain area to endorse this retinotopic asymmetry during filling-in and the effects of relative salience on this symmetry (Li et al., 2014).

Racism In Animated Films Essay -- Movies Film Disney

Racism in Animated Films While Disney animated films are the ideal family movies, it is undisclosed to many that such racism is being portrayed. "Rarely do we ask about the origins and intentions of the messages we encounter through mass media; sometimes we forget that [producers] have origins or intentions at all" (Lipsitz 5). The social inequality found in such popular culture can be due to several reasons. According to David Croteau and William Hoynes in Racial Crossroads, media content can be the reflection of producers, audience preference, or society in general (Croteau and Hoynes 352). In their films or other such media, producers often reflect on personal experiences. In other words, they may "draw on their own family lives for story inspiration" (Croteau and Hoynes 352). With the majority of producers being White males, especially when films were first being made and even up to this day, films reflect how they view life. "The creators of popular cultureÂ… see themselves merely creating sig ns and symbols appropriate to their audiences and to themselves" (Lipsitz 13). Disney producers simply reflect their own views on life in some manner or the views of the majority which so happens to be the White race. The white supremacy we find in the media is not reality, nor is the portrayal of various races. For the bulk of Disney's animated films, if minorities are not the villains or those of lower class and perhaps less importance, there are none being represented in the movie at all. It is classic for the hero to be a white male whereas other characters such as evil villains are of a minority race. In the happy ever after movies where the princess in distress is rescued by the handsome strong prince or male figure... ... In so saying, it is very possible for animated films to contribute to the racism lingering still in the world today. The segregation of people is never going to end completely when film producers find it necessary to separate races instead of treating all as equals. When producers depict reality, the idea of White supremacy and race separation, I assume, will diminish greatly. Works Cited Cox, Starr. "Deconstructing the Mouse: Disney and Racism." . 19 November 2005. Croteau, David, and William Hoynes. "Social Inequality and Media Representation." Racial Crossroads. Ed. Yolanda Flores Niemann. Dubuque: Prentice Hall, 2005: 349-379. Lipsitz, George. "Popular Culture: This Ain't No Sideshow." Minneapolis: University of Minnesota Press: 3-20. Maio, Kathy. "Women, Race & Culture in Disney's movies." The New Internationalist. . 19 June 1999.

Opposites Attract in Antony and Cleopatra Essay -- Antony Cleopatra Es

Opposites Attract in Antony and Cleopatra      Ã‚   William Shakespeare's Antony and Cleopatra is a play that is centred around a pair of historical lovers from two distinct cultures, Mark Antony from Rome and Queen Cleopatra from Egypt. The Roman and Egyptian cultures have vastly different norms and social ideas that are almost complete polar opposites in nature. These conflicting views are instrumental in the way that Cleopatra and Antony act. These two characters are so great in their respective societies that they serve as models to look to, although Antony may not be everybody's perfect vision of what a Roman should be. It is also important to look at not only what these two characters think of their cultures, but what cultural outsiders think as well. Through all of this, it will be shown how these primarily opposite cultures can function together, and bring together two of the most prominent lovers in all of Shakespeare, if not in all of recorded western history.    Cleopatra and Antony cannot be seen as average human beings. Never are they described in the same manner as Shakespeare would describe others in this play. "Each truly is all but everything in himself and herself, and knows it, and neither fears that he or she is really nothing in himself or herself, or nothing without the other" (Bloom, Modern Critical Interpretations 1). These two are magnificent and mighty characters, in very grand roles, both in this play and in history.    Antony, as one of the triumvirs, is much more than an individual Roman soldier. He is one of the three who hold the entire known world in a powerful authoritative grip. Antony, acknowledges the force and magnitude of his and Cleopatra's personalities when he sends a messa... ...rs, 1988. 109-35. Barton, Anne. "'Nature's Piece 'Gainst Fancy': The Divided Catastrophe in Antony and Cleopatra." Modern Critical Interpretations: William Shakespeare's Antony and Cleopatra. Ed. Harold Bloom. New York: Chelsea House Publishers, 1988. 35-55. Bloom, Harold, ed. Introduction. Modern Critical Interpretations: William Shakespeare's Antony and Cleopatra. New York: Chelsea House Publishers, 1988. ---. Shakespeare: The Invention of the Human. New York: Riverhead Books, 1998. Kittredge, George Lyman. Introduction. Antony and Cleopatra. By William Shakespeare. Waltham, MA: Blaisdell Publishing Company, 1966. Markels, Julian. The Pillar of the World: Antony and Cleopatra in Shakespeare's Development. Ohio: Ohio State University Press, 1968. Shakespeare, William. Antony and Cleopatra. Ed. John Wilders. London: Routledge, 1995.    Opposites Attract in Antony and Cleopatra Essay -- Antony Cleopatra Es Opposites Attract in Antony and Cleopatra      Ã‚   William Shakespeare's Antony and Cleopatra is a play that is centred around a pair of historical lovers from two distinct cultures, Mark Antony from Rome and Queen Cleopatra from Egypt. The Roman and Egyptian cultures have vastly different norms and social ideas that are almost complete polar opposites in nature. These conflicting views are instrumental in the way that Cleopatra and Antony act. These two characters are so great in their respective societies that they serve as models to look to, although Antony may not be everybody's perfect vision of what a Roman should be. It is also important to look at not only what these two characters think of their cultures, but what cultural outsiders think as well. Through all of this, it will be shown how these primarily opposite cultures can function together, and bring together two of the most prominent lovers in all of Shakespeare, if not in all of recorded western history.    Cleopatra and Antony cannot be seen as average human beings. Never are they described in the same manner as Shakespeare would describe others in this play. "Each truly is all but everything in himself and herself, and knows it, and neither fears that he or she is really nothing in himself or herself, or nothing without the other" (Bloom, Modern Critical Interpretations 1). These two are magnificent and mighty characters, in very grand roles, both in this play and in history.    Antony, as one of the triumvirs, is much more than an individual Roman soldier. He is one of the three who hold the entire known world in a powerful authoritative grip. Antony, acknowledges the force and magnitude of his and Cleopatra's personalities when he sends a messa... ...rs, 1988. 109-35. Barton, Anne. "'Nature's Piece 'Gainst Fancy': The Divided Catastrophe in Antony and Cleopatra." Modern Critical Interpretations: William Shakespeare's Antony and Cleopatra. Ed. Harold Bloom. New York: Chelsea House Publishers, 1988. 35-55. Bloom, Harold, ed. Introduction. Modern Critical Interpretations: William Shakespeare's Antony and Cleopatra. New York: Chelsea House Publishers, 1988. ---. Shakespeare: The Invention of the Human. New York: Riverhead Books, 1998. Kittredge, George Lyman. Introduction. Antony and Cleopatra. By William Shakespeare. Waltham, MA: Blaisdell Publishing Company, 1966. Markels, Julian. The Pillar of the World: Antony and Cleopatra in Shakespeare's Development. Ohio: Ohio State University Press, 1968. Shakespeare, William. Antony and Cleopatra. Ed. John Wilders. London: Routledge, 1995.   

Penney

A 19% decline in same store sales took place in the first quarter of 2012 for J. C. Penny; followed by 350 employee layoffs and the departure of President Michael Francis (Turner, 2012). This led to a prototype of their new store concept in order to save the company. CEO Ron Johnson, responsible for the redesign of Apple stores, was bought on as part of the team to make this turnaround successful. Unfortunately, Johnson struggled to implement his new company vision to make this transformation which was originally dependent on discounts and coupons to drive sales.Johnson launched a three-tiered pricing scheme meant to make the shopping experience simpler and attract more customers. Advertising and direct mall received new eye catching attention. Also the company changed the concept of constantly have sales to consistently having lower prices. Incomplete execution of the change is why the intended results failed to produce (Basin,2013). A complete transformation was attempted by J. C. Penny, but failed to instill every customer touch-point. Merchandising, Marketing, Customer Service, Store Environment, and its new character were the areas that needed 100% focus and planning.The most important agents of change, the employees, had not been completely brought on board. This being the case, the strategy failed to generate the urgency and excitement required to make the change successful with employees and customers. â€Å"One of the big mistakes was perhaps too much change too quickly without adequate testing on what the Impact would be,† said Bill Cancan, the principal shareholder of J. C. Penny(Edwards, 2013). As good as Johnny's Intentions really were, he was not experienced with bringing a retail store above ground.The director image is the image that best suits this organizational situation of changing how J. C. Operates on a day-to-day basis. This image is based on an image of management as control and of outcomes being achievable (Palmer, 2009). It is u p to the change manager Monsoons) to direct the organization (J. C. Penny) in specific ways to reach the desired outcome. It is assumed that the change is a well-planned choice that managers make and the well-being and survival of J. C. Penny depends on them. The objective is to be a better-performing, better-aligning organization.You cannot change the organizational culture without knowing where your organization wants to be or what elements of the current organizational culture need to change. When an organizational culture Is already established, people must unlearn the old values, assumptions, and behaviors before they can learn the new ones. Executives must lead the change by changing their own behaviors. It is extremely important for change. Members of the organization must clearly understand what is expected of them, and must know how to actually do the new behaviors, once they have been defined.The culture of the change is that the sales have plummeted significantly, employe e layoffs, and the departure of the president (Townsend, 2013). The role culture played in the change is that the economy changes and so do people and what hey desire. What might have worked in the retail business one year might not work the next. The changes that took place in the J. C. Penny Company were most definitely Second order, discontinuous change. This change â€Å"is transformational, radical, and fundamentally alters the organization at its core† (Palmer, 2009).What Johnson is trying to do is seen as large-scale and disruptive, and so is second-order change. J. C. Penny is transforming the nature of their organization, not developing. This is already an established and well known company; it Just needs to turn itself around to be saved. For example, if we were to go skydiving it wouldn't be successful to Jump out while we were not flying. Therefore in order to arrive at a successful place to make the Jump, we have to stay in the same plane and fly around to move t o the right spot. Johnson is a new face to the company and customers and should not come in and totally throw out all things â€Å"old†.Instead of this drastic change to wipe out all that is old, the old and new should be integrated. Not everything that is old is broken and it once worked perfectly fine. However since the beginning of the business opening there have been changes, and now they Just aren't working. Empowerment and teamwork should be seen as assisting in the development of functional and divisional structures rather than replacing them† (Palmer, 2009). Since this major change is restructuring and reengineering, this is altering the basic functioning of the company and therefore is transformational.In order to deal with highly competitive changes in the business environment, producing a fundamental reorientation of J. C. Penny is needed. Some of the key challenges with J. C. Penny are increasing quality and customer value, enhancing innovation, motivating s taff, and enhancing competitive advantage. These challenges can easily be met if the right rationales are put in place. To increase quality and customer value Johnson needs to increase customers' expectations (Palmer, 2009). Without customers, retail store would be non-existent. Enhancing innovation needs to meet customers' expectations.Customers' Expectations are hard to only assume without doing proper planning. Motivating staff needs to gain effective contributions. This is one of J. C. Penny's horrible faults. The employees were not properly trained and knowledgeable about the new changes. Being excited about the opportunities of a many and being able to convey that message to current and future customers is everything when a new system is rolled out. The method for implementing the change was simple, or so Johnson thought. Johnson thought it made sense to cut to the chase by listing realistic prices from the get-go and foregoing nonstop sales.It does make logical sense. However , customers are often drawn to stores not by the promise of fair pricing, but by the lure of hunting for deals using coupons and price markdowns. The â€Å"How Much You Saved† line at the bottom of the receipt serving as a score is nice to look at until one day it disappears. Even Johnson acknowledged the mistake the stores had made when sales started falling even more in summer 2012 be known as having consistently low prices. The vision of the company is the most important thing to know so you know where to start with plans, objectives, and budgets (Palmer, 2009).Vision usually paints a picture of the future and is inspirational. If J. C. Penny had a well-specified market vision, this would have helped to identify how the company would have grown and competed. Meaning is created throughout the organization about what it is the organization does when the vision is aligned with the internal dimension of organizational beliefs and values (Palmer, 2009). The change that J. C. Pe nny went through was communicated poorly. J. C. Penny failed to insure every customer touch-point. Customer service, Marketing, Merchandising, store environment, and employees were not fully developed (Edwards ,2013).The biggest downfall was the employees not being fully onboard. If employees are confused or unsure about a new change than it would be impossible to share this with someone else. This caused a lack of urgency and excitement that the company needed to make the change successful. On a scale of 1-10 of the change agent's work in the execution of the new vision for J. C. Penny, I would give him a 2. While his intentions were good and he thought he had the experience needed, he failed to research what customers really wanted. He guessed.He assumed he knew exactly what had to be done based on how he feels as a customer, but everyone is different and likes different things. Nut and Babcock identified three different approaches for crafting a vision and the leader-dominated ap proach fits the description of the J. C. Penny situation (Palmer ,2009). In this approach the CEO revived the strategic vision for the organization. This is similar to the â€Å"telling† and â€Å"selling† strategies. Telling is when the CEO creates the vision and gives it to staff. It is used when involvement is not seen as important. This is where Johnson went wrong.He took on all of this by himself and didn't want involvement from the rest of the company so much that the employees themselves were confused about the new vision and what to do with it. â€Å"Selling† on the other hand is when the CEO has a vision that he or she wishes to sell to staff (Palmer, 2009). He didn't include the staff and that was a major problem. This is used when the CEO is attracted to the vision and wants others in the organization to adopt it. If Johnson would've done both the â€Å"telling† and the â€Å"selling,† then maybe this would have had a different outcome.M aking J. C. Penny a leader in style with good products and honest business practices would've helped increase success of the project. Leaders must make sure that the entire organization understands the business case for change. Everyone must understand why the change needs to be made. Johnson should over- communicate the business case for the change so that people will believe that it's OTOH real and urgent. Also J. C. Penny must be certain that all levels of leadership are on board with the change and are communicating the same message.Deadlines will probably be missed and excuses will be made for not implementing the new changes if employees do not feel confident in what they are supposed to be supporting. Have we sufficiently rallied the troops? Do they all clearly understand the opportunity ahead? Are they excited by the opportunity and know how they can help the company succeed? These are some good questions that need to be addressed when taking steps to increase the success of the project. Coping with hyperactive business internal and external strategic collaboration is a way to be able to plan everything out thoroughly (Palmer ,2009).Outsourcing of activities in which the organization has no distinctive competence is very important to get rid of things that are not needed in the J. C. Penny vision. Empowerment is the introductions of mechanisms to provide employees with the authority, resources, and encouragement to take action. This recommendation keeps popping up but it is the most important thing with following through with a big change. Another recommendation is to reduce internal and external boundaries. This reduction helps to encourage communication and resource sharing (Palmer, 2009) as there wasn't much communication going on at all.Use techniques to focus people's attention on the importance of change to meet the challenges of J. C. Penny. Also Johnson could use multiple channels to constantly communicate the vision that Johnson created for th e big system change (Moratoriums, 2013). Becoming informed and helping the CEO and leadership team to articulate personal vision for the future of the organization by examining external impacts, trends, and core beliefs. Also visit the future and think ahead five years about the reputation, what competitors and customers think of you, contribution to the community, and what people will say about your company (Palmer, 2009).To ensure the success of any company, the proper steps need to be followed even if it takes longer than you originally planned. Skipping steps might get you there faster but it will hurt your business in the long run. J. C. Penny is still currently trying to get back on track. J. C. Penny's largest challenge going forward is whether it can capture market share from Macy's and other mid-tier retailers and eve from losses to profitability.